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{"id":16302,"date":"2021-11-24T14:50:36","date_gmt":"2021-11-24T19:50:36","guid":{"rendered":"https:\/\/recursos.existaya.com\/mktu_jobs\/?post_type=curso-gratuito&p=16302"},"modified":"2022-06-15T17:42:16","modified_gmt":"2022-06-15T22:42:16","slug":"analitica-digital-para-la-toma-de-decisiones-en-e-commerce","status":"publish","type":"curso-gratuito","link":"https:\/\/recursos.existaya.com\/mktu_jobs\/curso-gratuito\/analitica-digital-para-la-toma-de-decisiones-en-e-commerce\/","title":{"rendered":"Anal\u00edtica digital para la toma de decisiones en E-commerce"},"content":{"rendered":"
\n
\n
\n
\n \"\"\n <\/figure>\n <\/div>\n
\n

Si tienes un\u00a0e-commerce <\/strong>y quieres saber en tiempo real si las cosas van bien o mal, debes conocer las\u00a0principales m\u00e9tricas del comercio electr\u00f3nico.<\/strong><\/p>\n

\u00bfQuieres saber qu\u00e9\u00a0medir<\/strong> y c\u00f3mo\u00a0hacerlo? \u00bfY tambi\u00e9n\u00a0c\u00f3mo interpretar la data<\/strong>\u00a0para tomar decisiones acertadas?<\/p>\n

En este\u00a0Curso\u00a0Gratuito\u00a0aprender\u00e1s sobre la evoluci\u00f3n del comercio electr\u00f3nico<\/strong>, entender\u00e1s sus\u00a0principales conceptos y m\u00e9tricas, el embudo del marketing<\/strong> y c\u00f3mo tomar\u00a0decisiones acertadas bas\u00e1ndote en la data de tu negocio.\u00a0Aprender\u00e1s a definir competidores<\/strong> y puntos importantes para\u00a0crear frecuencias de publicaciones\u00a0de acuerdo a las\u00a0temporadas\u00a0de tu marca.<\/p>\n

Te brindaremos\u00a0herramientas de medici\u00f3n<\/strong>\u00a0para que puedas usarlas para medir a tu competencia y entender la situaci\u00f3n actual de tu marca. Tambi\u00e9n entender\u00e1s c\u00f3mo seleccionar los objetivos que importan, los\u00a0KPIs<\/strong> que debemos seguir y medirlos para saber el impacto que tienen en nuestra marca.<\/p>\n

El marketing de hoy exige\u00a0experimentar, aprender y mejorar R\u00c1PIDO<\/strong>, \u00bfest\u00e1s preparado?
\nDescubre las\u00a0principales m\u00e9tricas del comercio electr\u00f3nico, c\u00f3mo medirlas e interpretarlas en nuestro curso.<\/p>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

\n
\n <\/div>\n
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\n
\n
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\n
\n \"\"\n <\/figure>\n
\n \"\"\n <\/figure>\n <\/div>\n\n <\/div>\n
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\n

\n Andr\u00e9s Mauricio Escobar <\/h3>\n <\/div>\n
\n

\n Director General y Co-fundador de Existaya.com <\/p>\n <\/div>\n

\n \n \n <\/span>\n <\/a>\n <\/div>\n
\n

\n Director General y Co-fundador de Existaya.com Emprendedor, con m\u00e1s de 13 a\u00f1os de experiencia liderando estrategias de marketing para diferentes compa\u00f1\u00edas de consumo masivo y servicios a trav\u00e9s de su agencia digital Existaya.com. <\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n\n\n <\/div>\n <\/section>","protected":false},"excerpt":{"rendered":"

\u00bfQu\u00e9 medir y c\u00f3mo interpretar la data?<\/p>\n","protected":false},"author":2,"featured_media":16333,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":[],"tags":[],"perfiles":[51,50,52],"cursos":[56],"_links":{"self":[{"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/curso-gratuito\/16302"}],"collection":[{"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/curso-gratuito"}],"about":[{"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/types\/curso-gratuito"}],"author":[{"embeddable":true,"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/comments?post=16302"}],"version-history":[{"count":6,"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/curso-gratuito\/16302\/revisions"}],"predecessor-version":[{"id":18336,"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/curso-gratuito\/16302\/revisions\/18336"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/media\/16333"}],"wp:attachment":[{"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/media?parent=16302"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/tags?post=16302"},{"taxonomy":"perfiles","embeddable":true,"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/perfiles?post=16302"},{"taxonomy":"cursos","embeddable":true,"href":"https:\/\/recursos.existaya.com\/mktu_jobs\/wp-json\/wp\/v2\/cursos?post=16302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}